November 23rd,
2010

Posted by Doug
under Marketing, SIdeblog, Wine

Apparently Thunderbird was originally positioned as an upmarket aperitif. Let James frickin’ Mason give you the lowdown. (YouTube. Thanks to Chuck Taggart)



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3 Responses to “SideBlog: Attempted Upmarket Selling Fail”

  1. 1
    Frederic Says:

    And what actor could convince us that malt liquor was a craft beer?

      (Quote)  (Reply)

  2. 2
    Doug Says:

    The can be only one!

      (Quote)  (Reply)

  3. 3
    Yoda Says:

    No… There is… ANOTHER….

      (Quote)  (Reply)

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