British Brewer Introduces a Beer Laced With… VIAGRA! Supposedly in honor of the Royal Wedding. I doubt Prince William will be amused by the label’s command, “Arise Prince Willy!”
If this really works, the beer world is about to change forever. Stadiums, concerts, theater, etc. beer concessions will never be the same.
OK, it’s beer, not real booze. Sue me.
Via Make:, we find Tuned Pale Ale. I have no idea is Tuned is a great ale. I don’t know if it tastes like pond water.
I. Don’t. Care.
The genius of Tuned is in the label. Look on the right edge and you will see a treble clef with little arrows pointing to a level of the beer within. Drink the ale down to that level, and the bottle will produce that note when you blow across the top. There are a lot of cool songs that you can play with six or fewer notes, ya know?
It’s like a Do-It-Yourself kit for awesomeness like this little performance below, only you don’t have to get as drunk as these guys to get your “instruments” set.
Now, in fact Tuned is more of a super prototype/concept design than a real product. Matt Braun, the creator, is a designer/artist (and DJ!(?)), and apparently a home brewer. He’s actually sold one batch of Tuned, and claims to have another set in production. Visit his site to sign up for your own six-pack. If you are in the beer business (or the liquor business for that matter) and like the idea, he’s also looking for someone with the cash to make this commercially viable. Let’s hope someone does.
Colt 45 neither cheapest nor fastest way to get drunk. Franzia wine in a box beats it like a rented mule.
I am always frustrated at how much better, more creative, and more funny beer ads are than liquor ads. Is it just budget? Or are spirits makers afraid to go a little gonzo for fear of blue-noses pitching a hissy?
Regardless, here is Heineken’s latest masterpiece of fun social commentary on men, women, and reality TV:
The workers at the Carlsberg beer company in Denmark have gone on strike… because the company has removed the coolers of beer which used to be scattered throughout the factory. And yes, the drivers are joining the strike, even though their three beer a day allowance has not been cut.