The Pegu Blog is Four Years Old Today

May 17, 2007, this blog first went on line. That’s four years ago today. And thus it is time for the usual bloggiversary navel-gazing, distributing of thanks, and thoughts on where I go from here.

Four years, that’s quite a significant milestone!

Don’t be such a pathetic sock puppet, Guy.

As for you, Mr. Blogger, try not to bore everybody with the whole “I love me” post.

It’s probably already too late for that….

First, the numbers. In four years, I’ve put up 714 posts (and abandoned 15% that many, half-written). And as best I can tell, I’ve had well over 370,000 visitors here to read them.
I am glad to have had every last one of you here—especially those of you loyal readers who each account for scores or more of those visits.

Next, what happened of interest this year? Well, Maggi and I went on the New York City Adventure last June, where we visited more bars and restaurants in the Big apple than I could blog about, but I wrote extensively about the best. This February was the third annual Tiki Month around here. I had a great time, as usual, and I hope you did too. In March, eCairn announced that this blog was one of the top twenty most influential alcohol blogs on the entire web.
I wrote about this before. It’s flattering, but please don’t think that I for one second believe that I personally am influential in the liquor world. People who know what they are doing don’t look to me for information or advice. (A few may read me for entertainment. I’m good with that.)
The content that I provide is entertainment first, with a dose of commentary, and hopefully lots of what I’ve learned from others and my own experimentations. I’ve tried consciously to craft that content in ways that bring new people into the Cocktailosphere to learn about the Modern Cocktail Renascence. That’s the form whatever influence I allegedly have comes in.

Just as I learned much of what I know about drinks from the talented professionals and passionate amateurs who make up my fellow drink bloggers, what I’ve gleaned about how to build a readership, and how to send them where I’d like them to go to learn more comes from other bloggers in the much larger political area of the Blogosphere.
In particular, I want to thank Glenn Reynolds of Instapundit, “Ace of Spades“, and Stacy “The Other” McCain, from whom I’ve learned the most about committed blogging and shaping traffic. And each has over time sent me the occasional fire hose of traffic; new readers who Sitemeter tells me spread out from here once they arrive to other corners of our community.
Thanks to you guys, and others all over the web who’ve entertained me and taught me by example.

Here’s a few posts that I think were more entertaining than average this year.

  • The Polar Ice Tray, a cocktail making accessory you need to have.
  • I learned that when cocktails and cleavage collide, something has to give… and it isn’t likely to be the cleavage.
  • The most ridiculous garnish I’ve ever made.
  • My best original cocktail of the year, the Nikki Heat cocktail, named for the book character in the most meta TV show out there right now, Castle. (Bonus drinking game here.)
  • On a local note, two new micro-distilleries (both with intriguing product) opened right here in my town. Watershed Distillery and Middle West Spirits.
  • My review of Ron de Jeremy, the new rum by… him.
  • The New York Times, in its continuing quest to admiringly profile douchebags, gave me the chance to discuss the mental stylings of Alex Ott and Dustin Terry. (Incidentally, did you know you can make most professional bartenders laugh uproariously simply by uttering the words, “Alex Ott”?
  • In September, I hosted my second Mixology Monday, on limes.
  • I got to judge the Columbus Chopped Mixology contest. I’ll be doing several rounds at least this year, too.

As for the year ahead, I hope to have big things to discuss as it goes on.
One thing is for sure, I will be addressing in the next three months the biggest frustration I have had in blogging. I’ve been at this for years and enjoyed being a part of the community of cocktail bloggers, but only via the web. With but one or two exceptions, I haven’t met any of my fellow drinkbloggers, and I aim to fix that shortly. I’m going to spend nearly the entire month of June travelling, visiting distilleries in Kentucky, and bars in Washington, DC, Boston, San Francisco and Portland. Follow me here and on Twitter, and let me know if you’ll be near wherever I am.
Then in July, I’ll be going to Tales of the Cocktail for the first time. hopefully I’ll meet a stack more of my readers and fellow writers there.
Regardless, I’ll have fun. And I’ll tell you all about it, at (probably exhaustive) length right here.

Do stick around, won’t you?


  1. Congratulations! Here’s to many more years!

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  2. Leslie J Hammond

    17 May

    Happy birthday Pegu Blog! I’ve been around here for a few months only, but you have become my favourite blog and I hope to see you for at least 4 more years!

    BTW, that is a weird looking Cosmo

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  3. Doug

    17 May

    {Doug looks around through his software to learn how to ban trolls….}

    Seriously, thanks!

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  4. Reese

    17 May

    Strong work, Doug! Keep up the awesome.


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  5. DavidS

    17 May

    Finally! A four-year-old’s birthday party worth attending. Congrats, sir.

      (Quote)  (Reply)

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